We want to present to you the free platform CUBE IN which servs as a compass for SMEs to navigate across the cultural barriers to success when engaging with emerging economies.

Emerging markets offer great opportunities for business and innovation. The aim of the CUBE IN platform is to give you the tools you need to prepare professionals and SMEs for operating in an unfamiliar business environment.


The platform gives you free access to self-assessment tools and exclusive reading materials and webinars, that help you to minimize the risk of business failure due to cultural differences.

CUBE IN provides

  1. self-assessment tools to test your readiness,
  2. an online library to help you learn more about the culture and customs of your target country,
  3. the possibility to attend webinar sessions with experts,
  4.  and the option to ask questions through a forum.

Explore the platform through this link (signing up is required).