The discussion highlighted how Artificial Intelligence (AI) is rapidly reshaping economic and social systems, and how regional development agencies can position themselves to make the most of this technological shift.

Why AI Matters for Regions and SMEs

For local and regional actors, AI represents far more than a technological trend. It has the potential to strengthen competitiveness, improve public services, enhance sustainability, and increase long-term resilience. The session underlined that small and medium-sized enterprises stand to benefit significantly from AI-driven solutions, provided that the right foundations (digital infrastructure, adequate skills, and financing) are in place. Ensuring that these building blocks are accessible remains a key challenge across many European territories.

Perspectives from the Speakers

Giovanni Zazzerini, Secretary General of INSME, opened the session by examining how AI can support SME performance and contribute to regional competitiveness. He stressed that while the opportunities are considerable, gaps in skills, infrastructure and financing still hinder effective AI adoption. Addressing these barriers will be critical for regions aiming to support their business communities.

George Richardson, Head of Data Science and Technology at the Innovation Growth Lab, presented a practical framework for AI experimentation and implementation. His approach is structured around four phases: Define and Explore, Design and Plan, Pilot and Test, and Learn and Scale. This methodology offers regions a clear, evidence-based pathway for integrating AI in a strategic and manageable way, rather than as a one-off technological initiative.

Maria Roca Puigserver from FundingBox focused on how European programmes can support the digital and green transition. She highlighted the role of cascade funding in helping SMEs and regional actors access tools, expertise and experimentation facilities that might otherwise remain out of reach.

EURADA’s Ongoing Commitment

Throughout the session, EURADA reaffirmed its commitment to helping regional development agencies navigate the complexities and opportunities of AI. By fostering knowledge exchange and supporting capacity-building, the association aims to ensure that regions across Europe can leverage AI in ways that promote competitiveness, ecological sustainability and social cohesion.

In  case you miss the event, you can see the recording at this link.